Dan Trathen DMin, PhD Clinical Psychologist & Certified Business & Life Coach

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“What the mind can conceive and believe, the mind can achieve.”

There is a formula for generating that positive mental attitude.  Memorize, understand, and repeat frequently: “What the mind can conceive and believe, the mind can achieve.”  It’s a form of self-suggestion and a self-motivator to success.  When it becomes a part of us we dare to aim higher.  It has worked for many successful people, including a young boy named Bill Danforth.  Bill was a sickly farm boy from rural, southeastern Missouri.  He was motivated by a dedicated elementary school teacher.  The teacher did it with a challenge: “I dare you.”  “I dare you to become the healthiest boy in the school,” the teacher said.  Those three words, “I dare you,” became William Danforth’s self-motivator throughout his life.  He did become the healthiest boy in his school and during his long business career; he never lost a day because of illness.  “I dare you,” motivated him to build one of the biggest corporations in the United States-the Ralston Purina Company.

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